e-Bulletin (Dec 2024, Issue 188)

Featured Resources for School of Hotel and Tourism Management

“Culinary Class Wars” on Netflix has been the talk of the town! This series clearly highlights that food and beverage studies play a crucial role in the teaching and research of hospitality and tourism sectors. Explore related readings on two of our e-book platforms:
 
De Gruyter is an independent academic publisher with over 270 years of experience. They publish books and journals on 30 different subjects, including the humanities, social sciences, medicine, mathematics, engineering, computer sciences, natural sciences, and law, among others.

Featured e-books on DeGruyter:
 
 

Media Resources

Learn business strategies from two case studies of world-leading hotel companies available on Henry Stewart Talks: The Business & Management Collection.
 
The case study was presented by Dr. Simone Bianco from our School of Hotel and Tourism Management (SHTM) from PolyU. This video introduces the market entry strategies for hotels and discusses the pros and cons, with a focus on Hilton’s expansion strategies, particularly in mainland China.
 
Market-entry strategies
 
 
 
This is a short presentation delivered by Dr. Erich Steinbock from the Swiss Hotel Management School. It examines and compares the corporate cultures of Marriott and Ritz-Carlton and emphasizes the crucial role of addressing cultural differences to ensure a successful merger.
 
Merging company culture
 
 

New Additions and Trial Databases

New Additions:

Audio Visual Materials | Books | Journals | PolyU Reads

 

e-Resources on Trial (Full list):

HyRead台灣全文資料庫

[Expiry: 15 Dec 2024]
HyRead台灣全文資料庫是專屬台灣的電子期刊資料庫,收錄內容為台灣的學術電子期刊全文,共有綜合類、人文科學、社會科學、自然科學、應用科學與生物醫學六大主題,總共有1300+種電子期刊,數十萬篇電子全文,與250+種TSSCI、THCI、SCI、SSCI、A&HCI等指標期刊。

中國近代圖書庫 (Books of Modern China)

[Expiry: 30 Jun 2025]
Remark: 試用期間,下載 / 預覽額度500 次。

中國近代報紙庫 (Chinese and English Newspaper of Modern China)

[Expiry: 30 Jun 2025]
Remark: 試用期間,下載 / 預覽額度500 次。